The Hook is what captures our attention and imagination. The Groove is that sound that just makes you feel right. 

SXSW

  • Who Wears the Live Music Crown?

    Have you ever heard live music in a Taco Bell? I’m not talking about that one guy in the corner at 2 a.m. In the corner booth, slurring the words to “Friends in Low Places” while he picks pieces of cheese off his shirt and eats them. I mean an actual musician, on a stage… Read more

  • Austin puts the live in music

    The live music capital? Austin. You knew that. It’s just something people say, right? Every city has live music, so what would make Austin so special? It must be experienced to truly understand it. But grasping the volume, variety, and eclectic nature of that scene begins to paint the picture.  I’ve seen more than 100… Read more